Bob Freer Interviews  Steve Pohlit About YouTube Mastery, Web 2.0 and Social Networking

On July 28, 2008 Bob Freer, initiated an conference call with Steve Pohlit, founder  of the Facebook Group YouTube Mastery (http://groups.to/youtubemastery ) and the website www.YouTubeMastery.net  

Click Here To Listen To The Interview
Or copy and paste this URL into your browser http://www.youtubemastery.net/YTMinterview7-28.mp3

The following provides a view of some of  information provided on this call. You will find Steve in rapid fire mode and encouraging all to become very active in social networking, focus on a niche to start and use video to help create awareness and credibility for your business or special interest. In summary:

Steve (I) has been on line since 1995 and right away advises all to learn the fundamentals of using Internet tools and marketing then immediately dismiss the notion that your success is dependent on buying the latest training program, membership program or attending all the seminars that are offered each year. This is not advising against any of those as I continue to develop my skills using resources that I feel are most beneficial. However, the number trap most people find themselves in is thinking they will learn their way to success. Success is a result of balancing some knowledge and skill with action. It is amazing what you will learn when you begin to act. If you don't know how to create a blog, watch a video on creating blogs and create one as you watch. If you don't know how to register a domain name and manage your account on a server, watch a video on how to register and domain name and manage your account then just do it while you are watching.

Steve discusses in-depth a number of related topics in this interview including:

His history with social networking which only recently started. He gives a lot of credit to John Reese and Brian Campbell for his start.

Paying attention to the "buzz" on line and noting what isn't being actively discussed. This is how YouTube Mastery was formed. However, just because something is already being done, do not let that hold you back if you have an interest and your own view on the topic. The on line demographics are huge and increasing daily so there is plenty of room for whatever topic you want to address. Your research can quickly confirm you have a niche that is interested in your topic and will buy what it is you are wanting to offer.

Steve provided a clear picture of  the strategy of YouTube Mastery. The first step was to establish a common base line of skill levels. That includes using a basic video camera and screen capture software for creating a video, loading it onto YouTube then using the code to add that video to social networking sites, your website and blog.  The intermediate phase will focus on search engine optimization and syndication and the advanced training will include a more in-depth view of topics previously covered plus new resources and training . The advanced agenda is in development.

In the concluding portion of the call Steve discuss the upcoming Social Marketing University being developed by Ron Capps, and offer very specific guidance on using video to two callers with great questions. He reinforced the value of video helping search engine positioning with his own site www.dublian.com reaching number one in Google for a primary keyword in a matter of days.

Follow Steve on Twitter.  Go to www.twitter.com/stevepohlit  
All are invited to be friends of Steve on www.facebook.com   Search on Steve Pohlit

Thank you for your interest in YouTube Mastery Again:
On Facebook:  http://groups.to/youtubemastery
Website www.YouTubeMastery.net